Editorial Team
Editorial Team
Patron-in-Chief
Dr. Naukhez Sarwar, Dean & Principal, NUST Business School
Editor-in-Chief
Dr. Ajid Ur Rehman, NUST Business School
Managing Editor
Dr. Romana Bangash, NUST Business School
Associate Editors
Dr. Nuttawuth Muenjohn, University of Bradford, United Kingdom
Dr. Xin-Jean Lim, UKM, Malaysia
Dr. Murad Ali, Northumbria University Newcastle, United Kingdom
Dr. Kim Lim Tan, James Cook University, Singapore
Area Editors
Dr. Abdul Qayyum (In charge Citation Enhancement and Marketing Track)
Dr. Romana Bangash (Finance Track)
Dr. Shujahat Haider Hashmi (Economics and Sustainability Track)
Dr. Salman Sagheer Warsi (Operations and Supply Chain Track)
Dr. Mehwish Iftikhar (Leadership and Management Track)
Dr. Saqib Iqbal Marwat (Incharge Journal Indexation &Technology and Innovation Track)
Dr. Aadil Iqbal (Incharge Social Media and Outreach)
Dr. Mohsin Ali and Miss Sundus Durrani (Literacy and Quality)
Editorial Board
Dr. Adrian Wilkinson, Griffith University, Australia
Dr. Carol Hooi, Ritsumeikan Asia Pacific University, Japan
Dr. Faizan Ali, School of Hospitality and Tourism Management, Muma College
of Business, University of South Florida, USA
Dr. Bakr Ali Al GAMRAH, Rennes School of Business, France
Dr. Mumtaz Ali Memon, Sohar University, Oman